On communication, professional and otherwise.
Not really, but as I explain in a guest post on Online Video Publishing [dot] com blog, it should be.
And corporate communicators are figuring out how to make videos that compete with the most riveting stuff YouTube has to offer.
And they're entering their videos into the Strategic Video Awards, of which I am chair.
So there.
(Deadline, Oct. 26.)
A modern communicator has to know how to create video communication—or at the very least, how to oversee it from strategy through production.
If you've made a video you're proud of, there's one perfect place to send it—to the 2011 Strategic Video Awards, of which I just happen to be program chairman, leading a great group of judges.
We evaluate video communication the way you do: Not by how slick it looks or how sophisticated it sounds, but by how it works, to serve the organization's strategy.
The Call for Entries is out. The entry deadline is Oct. 14. Entering is super simple, and you can do it online.
Git 'r done.
I'm the new editor of ContentWise, a six-times-yearly ezine that goes out to a few thousand lucky but hungry dogs like us who make a living making words and pictures and videos and stuff.
For my first issue, a special thing on video, I leaned on pal Steve Crescenzo to tell us when to use video and when only writing will do. It's not rocket science. "Problem is, too many communicators are just churning stuff and reacting to stuff," Steve says. "They just never go through that thought process." His points are illuminated by winners of the inaugural Strategic Video Awards.
Go here to see the issue, and if you like it, go here to subscribe.
Like its motorcyclist editor, ContentWise is handsome, and it's free.