Larry Ragan, my first boss, used to write a semi-regular column that collected, “Things we can do without.” Hypocrisies, sentimentalities, condescensions and smarm-sicles: Larry had a great ear for all of it and he would urge his readers to “cut off their typing fingers” before committing these sins in print.
Like what?
Like speaking coaches forever passing on the old saw about the “research” that shows people fear public speaking more than they fear death. (Then why, Larry wrote in 1994 and probably before that, has no one ever committed suicide before a speaking engagement?)
Like a noisy claim that a communicator should quit a job over a disagreement with management’s communication approach. “An out-of-work communicator doesn’t do any good for anybody,” Larry would grumble (in the same tone that he grumbled that the next one of his editors who wrote that an event was “upcoming” would be “out going”).
Watergate, being characterized as a PR problem. No, Larry wrote. That was a behavior problem, not a PR problem. “Boys, you weren’t good. Bad PR.”
All to say Larry’s been gone about 30 years now, so it falls to me to remind TV pundits that we can do without them informing us, as they increasingly do, that “two things can be true.”
