The news release came to my in-box with a big red ! and it bore the headline:

Robin Leach from TV's "Lifestyles of the Rich and Famous"

Named Spokesperson to Assist in Rebranding

Midwest & Southeast Gold Buyers

to GoldMax USA

That came to me as news indeed. Here's what I took away:

Robin Leach Still Alive

and Apparently Well Enough

to Do Sad Marketing Gigs