The other day a friend and I were arguing about whether TV ads ever have their own internal artistry, separate from the art of the sale.

The loyal son of an adman, I acknowledged it happens rarely, but claimed that it does happen, and cited the old 15-second Lifesavers video poem (the first of the two contained in the following video):

And then Nike came out with this ad, yesterday.

Readers, do you have any other examples for my friend Paul?