On communication, professional and otherwise.
by David Murray // Leave a Comment
In the last line of a speech, it's bland but gracious to thank the audience for listening. Neither can it hurt to ask God to bless the United States of America.
But just try to argue with the wisdom of the last sentence of the victory speech by Mamata Banerjee, who recently became the chief minister of the State of Bengal, India:
"People who have gathered here since morning, please go home, rest and take a bath."
by David Murray // 5 Comments
"Perfect Bound Marketing provides integrity-based resources and services for authors and publishers who want to implement the strategies of Special Market Sales Campaigns and 'sell their books by the truckload!'"
by David Murray // 24 Comments
Is it too late to rant loud enough to rid the communication landscape of the term "content"? Yes, it probably is.
In fact, it probably was in 2009, when Garrison Keillor responded to a question about how he creates "content" for A Prairie Home Companion:
I sure wish we could get rid of that word 'content' to refer to writing, photography, drawing, and design online. The very word breathes indifference—why would one bother about the quality of work when it's referred to as 'content'? … I loathe the word. It's like referring to Omaha [Beach] as a development.
Of course, I critizize "content" from my uncomfortable position as a slickster who edits an ezine called ContentWise.
As a writer for a leading "custom content" company, who has no better idea of what to call it. How else do you refer to all manner of print, online and video. Communication stuff?
And as a silly man who is actually looking forward to attending an event in September called Content Marketing World—in Cleveland, where they used to make real stuff, like steel.
Now, in Cleveland, they make content. Or they strategize about making content. Or they convene about strategizing about making content. How can this possibly be a positive development for the country?
The content has left the barn on this one, I know.
But that doesn't mean we have to be content about it.