So last week Pfizer's CEO divulged that the company and its industry has a credibility problem and issued a call for healthcare reform.
Yesterday ConocoPhillips CEO Jim Mulva said basically the same thing about the oil industry, in a speech at the International Petroleum Week conference in London:
He went on to tell a joke:
Like that fellow, we need to work harder at engaging shareholders.
The speech isn't as substantive as its Pfizer counterpart, but if another speech like this comes out next week, I think it'll be safe to start calling this a trend.
(Hat tip to New York Speechwriters Roundtable doyen Dana Rubin for the heads up.)
Is it just me, or is any joke that starts with a a child being attacked by a Rottweiler a questionable choice for inclusion in a speech? It makes the point, but still…
Good point.
I think we’ve seen a lot of tone deafness lately as these corporate execs who have let their money do the talking are forced to revert, once again, to words.
My dad used to quote a musician who said: “You can say what you want with a slide trombone, but with words, you got to be careful.”
Outdoor gear and attire big The North Experience Inc. is helping consumers gear up for your holiday period through specific shoppable mobile ads.
The firm is running the mobile advertisements within Pandora. Through the cell ads, shoppers can find the nearest retailer place or shop through their cellular gadget.
The ability for any merchants buy the north face
consumers to become in a position to shop by way of the cellular for an immediate buy is turning out to be far more and a lot more crucial nowadays, stated Marci Troutman, CEO of Siteminis, Atlanta.
Consumers are checking their e-mail through cellular, ensuring the email advertisement lands them on a mobile friendly-site for an immediate ROI shows the ability to link the email marketing campaign into a print advertisement, to a social networking piece, to signage and delivers the complete campaign total circle using a provable obtain brought on by the chain response, she said.
Marci Troutman is just not affiliated using the North Confront. She commented according to her knowledge around the subject.
The North Confront, a division of VF Outside Inc., is definitely an outside item organization specializing in outerwear, fleece, footwear and equipment for instance backpacks, tents and sleeping bags.
The clothes and gear lines are catered towards the wilderness chic, climbers, mountaineers, skiers, snowboarders, hikers and endurance athletes.
The company did not reply to media inquiries soon enough for publication.
When shoppers tap on the cell advert they are redirected to a mobile-optimized web page exactly where they’re able to both locate the closest retailer, watch their account or store for winter season gear.
Buyers can also use the lookup functionality around the leading in the display if they’re on the lookout for a particular item.