Writing Boots

On communication, professional and otherwise.

Seen in a LinkedIn group …

08.12.2015 by David Murray // Leave a Comment

"I'm starting a blog about creative corporate communications. I could use some input on a name."

This doesn't look promising.

"I created a survey with the choices I have so far. I'd be grateful if you could take a minute to looke them over and let me know which you think are best."

This lookes even less promising.

How is it that each of us in the communication business know that pretty much every great piece of art we have ever read, seen or heard was created by one beautiful, singular, mad mind—we've all read The Great Gatsby, seen the Sistine Chapel, heard the Ode to Joy—and yet no one has the courage, in the land of teams and collaboration, to tell a twerp who wants to crowd-source the name of a blog on "creative corporate communications":

You're off to a bad start.

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