Writing Boots

On communication, professional and otherwise.

“Situational messaging”: What is the meaning of this?

11.06.2013 by David Murray // 14 Comments

A conference outfit called Marcus Evans is putting on the 3rd Annual Internal Communications & Situational Messaging Conference.

Well I've been around internal communication a long time, but "situational messaging" is a new one on me.

A new one, and—whatever the term means—a bad one. Corporate communications has a sketchy enough reputation without inventing jargon that sounds like the communication equivalent of "moral relativism."

Am I right?

Categories // Uncategorized

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