Writing Boots

On communication, professional and otherwise.

Strategic video, right back atcha

02.20.2013 by David Murray // Leave a Comment

As chairman of the Strategic Video Awards, sometimes I feel like a propaganda booster. So it does my heart good to remember that the really new thing about video is that it doesn't require megabucks to make or distribute. Yesterday, for instance, we looked at terrible videos on a huge budget. Here's a great video that, on a shoestring, transforms corporate hogwash into political fertilizer. (Thanks to insurgent Bill Sledzik for the steer.) 

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