The "huckster consultant" is such an archetype that eventually, one casually wonders if real huckster consultants actually exist.
And then one receives an e-mail promo like this one, from a PR guy representing an actual consultant, named Juliet Huck:
Could the reason that people are so against a government-run healthcare be that the Obama administration isn't using visuals to make an emotional connection for the American public? Even those that are currently on Medicare, which is a government run program, can't seem to make the connection that they are already in a government run healthcare system.
Juliet Huck, CEO of THEHUCKGROUP, believes that people aren't SEEING the benefit. She is an expert on using visuals as a way to create persuasive communications (what she terms the “EQUATION OF PERSUASION”) and can speak to what President Obama and politicians should be doing to influence the American public to get behind such programs.
Attached is a visual her group created to show how President Obama’s lack of persuasive communications is hurting his popularity ratings.
Are you ready for the visual that explains the entire first nine months of the Obama presidency?
Are you pumped?
Hmmm.
By Huck's reasoning, Ross Perot would be in about his fifth term right now.
Alas: Huck can't possibly believe what she's saying. Which makes her a huckster.
Like I said.
I challenge her to dispute me.
Of course! Why didn’t they think of this?
All you really need to end this sad debate over health care is a decent powerpoint. Especially one that uses a good line graph. Nothing like a line graph to build that emotional connection…
The “equation of persuasion”? Foly Huck!
Reuben, that’s GENIUS!!! I’ve got $50 that says nobody comes up with anything better.
You know, videos of people whose spouses, children, etc., aren’t covered because of insurers and their rules would be tons more effective, along with a voiceover. C’mon, didn’t you cry when those Civil War letters were read on Ken Burn’s documentary?